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[/vc_column_text][/vc_column][/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” css_animation=”element_from_fade” transition_delay=”200″][vc_column][vc_single_image image=”42586″ img_size=”full” alignment=”center” qode_css_animation=””][/vc_column][/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”full_width” oblique_section=”no” text_align=”left” css_animation=””][vc_column][vc_column_text]

[/vc_column_text][/vc_column][/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”left” padding_top=”20″ css_animation=”element_from_fade” transition_delay=”600″][vc_column][vc_column_text]Performance audit of your website: Before working on the various SEO possibilities at our disposal, it is essential to carry out a complete audit of your site or app to have a status of your SEO situation, and to deduce a list of operational recommendations to improve your organic performance.

Analyzing the quality of your content: search engine optimization or SEO, today goes well beyond the simple work on your (meta) keywords. The algorithms of search engines bring an increasing importance to the contents of your website. The higher the quality of the published content, the more likely the search engines will reward their relevance and give your site more visibility, which will drain more qualified traffic to your website and its funnel of conversion.

Analysis of your competitors: Who are your competitors? what keywords are they positioned, and how? what is their traffic? what are their web marketing budget? Those strategic information that must be collected with the objective of having one or more steps in advance

Searching for backlinks: These links are a key indicator of the popularity of your site in the eyes of search engines. Here, we focus on quality rather than the amount of links.

Optimizing your site: this intervention remains one of the basics of SEO, it will allow your visitors to easily and intuitively access the information at the origin of his research and his visit. We will talk about “user experience” (UX) which is in correlation with the SXO.

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Du SEO au SXO : le search engine optimization évolue petit à petit vers le search experience optimization, lié à l’UX (expérience utilisateur). Le SXO permet d’aller plus en avant dans la stratégie SEO, ce dernier ayant pour objectif principal de plaire avant tout aux moteurs de recherche en vue d’un référencement préférentiel. Le SXO va quant à lui replacer l’internaute au centre de la stratégie afin de lui proposer des résultats plus pertinents par rapport à sa recherche.

On privilégiera ici la qualité des contenus du site, la pertinence des landing page, la navigation du visiteur et son parcours jusqu’à l’action finale recherchée, la conversion.

 

Désintoxiquer vous des leviers de génération de traffic payants et contactez-nous ci-dessous ou via nos réseaux sociaux ![/vc_column_text][/vc_column][/vc_row][vc_row row_type=”row” use_row_as_full_screen_section=”no” type=”grid” oblique_section=”no” text_align=”center” padding_top=”20″ css_animation=””][vc_column][vc_column_text]

We will be happy to discuss your plans and vision on how we can help you grow faster and better!

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